How To Thank Donors For Your Company Event
How To Thank Donors For Your Company Event
Ways to Say Thank You to Donors
Now that in-person events are being held again, it’s time to make the most of your company events! Whether you’re a nonprofit hosting a fundraiser, a corporation raising money for a cause, or a company hosting an employee picnic, you likely have special donors that helped make the event possible. It’s extremely important to offer a meaningful thank you to the donors who contributed funds, time, or resources. In fact, thanking donors for their support can help ensure your organization’s future success, since their continued support will help you accomplish even more of your goals.
Below, we’ll talk about ways you can go beyond the standard thank you cards to show your gratitude to supporters. Plus, we’ll share our top picks for logo-branded thank you gifts that your donors are sure to love.
Recognize Donors at Your Event
This suggestion may seem obvious, but it can be easy to overlook while planning and running a hectic event. Plan ahead to be certain that you show appreciation to your donors during your event:
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For corporate donors, invite a representative to speak to the audience, or allow the company to have a booth at your event to share information about their business.
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For private donors, you can thank them verbally when you address the crowd (as long as they didn’t ask to remain anonymous!). Additionally, look for any VIP perks you can offer to your individual donors, such as premium seating, meet-and-greets, or gift baskets.
- If your event has a printed program, make sure you thank all donors prominently in that program. You can also project thank yous onto a screen at your event for added visibility. Include information about how to contribute in the future!
Any of these efforts will help make your event more special and memorable for your supporters.
Send Personal, Handwritten Letters
Thank you cards are a tried-and-true method of recognizing your supporters. For the best impact, make your cards more meaningful by including a personal, handwritten note. Fundraising platform GiveForms has a particularly creative tip: include a note from someone who was personally helped by the donation! Imagine how moved your donor will be to hear directly from a beneficiary of their generosity.
Highlight Them On Your Social Media
Use your social media channels to let people know how much your donors mean to you. For corporate donors, tagging them will directly support their online visibility and brand awareness, and private donors often appreciate a shout-out, as well.
However, you should always seek out permission before posting. Fundraising platform CauseVox offers this important tip: “Before you feature your donors on social media, be sure to get their consent first. When it comes to the content of your post, we recommend asking your donor for a photo and quote that you can publish.”
Create a Thank-You Video with Your Team
You don’t need expensive equipment or a videographer to send your donors a personalized video to say thank you. In fact, your video will feel more meaningful when it’s simple and not overly produced. Just grab your smartphone, gather your team together, and record yourselves as you express your gratitude for your donor’s support.
Organize an Office Tour
This tip is especially important for nonprofit agencies. An office tour shows your donors the behind-the-scenes of the work that you do, which in turn gives them a higher level of buy-in in your cause. GiveForms suggests that you include a casual lunch or coffee with your team as a way to really make your donors feel welcome.
Give Thoughtful Custom Gifts to Your Donors
Custom gifts are a great way for your organization to show gratitude to your loyal supporters. When you add your company logo to useful, high-quality products, you also raise your own brand awareness and remind your donors of the good work you accomplished together.
Here are a few of our top suggestions for logo-branded donor thank you gifts.
Our Custom MerchBox is a curated gift box of logo-branded products centered around a fun theme. We have multiple options to help you celebrate your success, including:
- Raise a Glass MerchBox - a cocktail themed gift box
- Pop, Fizz, Clink MerchBox - a champagne themed gift
- Create Your Own Custom MerchBox - a unique gift box with your own chosen theme and products
Custom Luggage is a clever gift choice for busy business people or supporters who love recreational travel. Plus, you’ll get plenty of brand recognition as your donors travel the world with your custom logo bags.
- Custom High Sierra Grey 20" Hardside Luggage - durable and convenient, with its hard case and 360-degree swivel wheels
- Branded Origaudio Muted Green Danville Duffel - an attractive option for weekend trips or for a carry-on bag
Wine is always a classic thank you gift, and Branded Wine Bottles are therefore a great option for custom gifts to donors.
- Logo-Printed A+ Wines Black Etched Duckhorn Decoy Cabernet with 1 Color Fill - your logo is laser engraved directly on the bottle for an elegant finish
- Branded A + Wines Green Labeled CA Champagne Sparkling Wine with Full Color Custom Label - the digital print allows your full-color logo to be included
Custom Electronics are high-end products that are perfect gratitude gifts for your top supporters. Merchology helps you add your logo to tech devices that your donors will use and appreciate daily.
- Google Chalk Nest Audio Smart Speaker - a bluetooth speaker you can control simply by saying “Hey Google”
- Apple Watch Series 8 GPS 41mm Midnight Aluminum Case with Midnight Sport Band - a smartwatch that offers the latest technology in activity tracking, health, and safety
Contact Us
With Merchology, thanking donors for their support has never been easier! Contact us today for even more donor gift ideas, event giveaway items, and logo-branded raffle prizes!